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In my experience, the number of followers doesn’t always equate to how well content resonates with those followers . A great way to track how engaging an influencer’s content is by the number of likes, comments, shares, and saves it receives. An easy-to-use formula and calculator for determining the monetary value of your Facebook and Twitter followers . I understand that reaching the first 1K followers on Instagram can be challenging. It requires patience, as it most often takes 4 to 6 months for a brand to go from zero to 1K followers on Instagram. It often uses Instagram for restock announcements so its followers know when their favorite products are available for purchase again. Doing this also helps drive more followers to the platform, as people will see Instagram as a way to get the most up-to-date information on their favorite brand.