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In fact, the research design is the conceptual structure within which a research is conducted. Moreover, it comprises the outline for the collection, measurement and analysis of data. Research Design Same as research approach, different textbooks place different meanings on research design . Some authors consider research design as the choice between qualitative and quantitative research methods. Others argue that research design refers to the choice of specific methods of data collection and analysis. A research design is the plan or framework used to conduct a research study . It involves outlining the overall approach and methods that will be used to collect and analyze data in order to answer research questions or test hypotheses. Learn how to design a research strategy for answering your research question using empirical data. Compare different types of qualitative and quantitative research designs, and see examples of each type.
