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PESTLE analysis is a strategic framework to evaluate the macro-environmental factors affecting an organisation. It examines Political, Economic, Social, Technological, Legal, and Environmental aspects to inform decision-making. Learn how to use the PESTEL analysis tool to examine external factors affecting your business. This guide covers PESTEL analysis definition, steps, examples, templates, and more. PESTLE Analysis is a strategic tool that scans a business's external environment. It comprises political, economic, sociological, technological, legal, and environmental factors. Such a study facilitates the identification of business threats and opportunities and aids in strategic decision-making. A PESTLE analysis is a management and marketing tool to assess external factors affecting an organization. It stands for Political, Economic, Social, Technological, Legal, and Environmental factors.
