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If you are upfront about what you want and bold in devising a plan that helps you get it, you could be described as assertive , meaning you act with authority and confidence. What Is Assertiveness in Psychology? Assertive behavior reflects an individual’s ability to stand up for their best interests without being excessively anxious. When effective, they are “exercising their own rights without denying the rights of others” (Speed, Goldstein, & Goldfried, 2017). As humans, we are challenged daily to deal with a wide variety of situations in our lives, often having to choose between a mixture of approaches to handle each one. Do we engage, compete, or show ... Whether you’re communicating in the workspace or with friends and family, assertiveness is an important element of communication across many domains. Here, you'll learn all about assertive communication. Learn the meaning, synonyms, pronunciation and examples of the adjective ' assertive ', which describes someone who states their needs and opinions clearly. Compare with related words such as aggressive, confident and firm.