Rhetoric is also the art of speaking and writing effectively, or the study of this art. Rhetoric is the principles of training communicators—those seeking to persuade or inform. In the 20th century it underwent a shift of emphasis from the speaker or writer to the auditor or reader. This article deals with rhetoric in both its traditional and its modern forms. Rhetoric is a means of verbal and written communication that is constructed to persuade, inform or motivate . Rhetoric appeals to a person’s logic and/or emotions in order to support the speaker’s intended purpose. Rhetoric is the art of persuasion and a branch of the humanities that studies discourse in various domains. Learn about its origins, concepts, genres, criticism, and subfields from ancient to modern times.
